Browsing the new in section of ASOS is something of a daily ritual for us, it’s the easiest way to keep up to date with the huge amounts of stock that are on the site, and once we’ve put what we like into our saved baskets, it’s easier to shop there than the whole site.
We’ve noticed recently that there have been a few new brands stocked on ASOS that you’ll definitely want on your radar, and in your basket too, provided your bank balance allows for it.
These are the new fashion collections we’ve spotted on ASOS recently, have you seen any more?
ASOS have expanded their own fashion ranges with the launch of ASOS Design, much like the normal ASOS range this features on-trend, fashion-forward pieces at reasonable prices, you can just tell with this collection that a little more thought has gone into the designs. There’s plenty of this already in our Saved Items and we imagine there’s only going to be more over the next few weeks.
Bronx and Banco
Australian brand Bronx and Banco will definitely see you through summer events this year, with their line of gorgeous, delicate and pretty designs. These pieces will elevate your style instantly and the intricate designs will make sure you stand out at weddings, the races, christenings, communions and parties galore.
Natalie DeBanco founded the label in 2009, and it’s a brand that perfectly encapsulates her sophisticated and sexy style. There are 200 stockists worldwide for Bronx and Banco, and thankfully ASOS have snapped up this stunning collection. We want it all.
Fashion brand Sundress was founded in 2014 by Estelle who started her fashion career with Nina Ricci. Her brand takes inspiration from the places she has travelled and what you get is a gorgeous casual yet extremely chic line that you’ll want to wear all summer long.
These pieces are easy to wear, but small details like hand-embroidered details ensure these are special pieces you’ll reach for summer after summer.
Swedish blogger Kenza Zouiten is co-founder of Ivyrevel, an online-fashion retailer that’s designed for girls who favour urban fashion with a cool-girl feel.
The designs are fashion-forward, but the quality definitely stands out amongst other faster fashion brands. These are pieces that you’ll wear forever.
So pretty much everyone knows what MAC is, the make-up brand is renowned for the pigmented colours, high-quality products and long-lasting formulas and you can now finally shop it on ASOS, much to the detriment of our bank balance. No longer will we have to tackle through the crowds that gather in MAC stores or at the makeup counters, we can top up our ASOS order with a new lipstick, highlighter or blusher with ease and have it delivered to our front door. Perfect when you need a new colour eyeshadow or lipstick to match your new outfit for the weekend.
This launched a few weeks ago now, but we couldn’t miss it off the list. The ASOS 4505 activewear range is stylish, hardwearing and comfortable too. Plus the range isn’t just focused on the fashion side either, it’s practical, the small details like reflective details on jackets, and high-quality compression fabrics ensures that this range is as functional as it is fashionable. Plus, it won’t break the bank either.